Your Story Deserves A Record. Field Notes from Africa's Founders
A documentary-style podcast featuring African founders beyond what they are building β the lessons, challenges, dreams, and victories, sharing your story for the world to hear.
We've been building something
real, yet in relative silence.
You've been in rooms nobody invited you to. Solved problems nobody else was solving. Made 2am decisions that kept everything from collapsing β decisions your team doesn't fully know about, your investors don't fully understand, and your market hasn't rewarded you for yet.
Here's what's quietly happening to founders like you across Africa right now:
- Your story lives in WhatsApp threads and pitch decks β not in any permanent, searchable, credibility-building record.
- You get introduced by a one-liner. The one-liner never captures what you've actually been through.
- Less capable founders are getting the features, the press, the partnerships β and you can't figure out why.
- The lessons you've earned through hard experience are sitting undocumented. Unavailable to the founder a year behind you who needs them.
- Your digital footprint doesn't reflect the depth of what you've built. Someone Googles you β and the gap is embarrassing.
This is not a talent problem. Not a hustle problem. It's a documentation problem β and it has one specific solution.
Africa lacks a true record of its founders' journeys and what it takes to build here.
We are documenting it for the coming wave of builders and investors.
Ekerete Lord-kris.
(Podcast Host & Founding Partner)
A Field Reckoning.
You've heard the kind. Host reads your bio, you answer familiar questions, you leave with a recording that disappears in 72 hours. This is built differently β from the ground up.
Five Acts. One True Story.
Every session follows a structure built to extract meaning β not just information β from your journey.
The Origin
Who built this β and why it matters now. Before the business, there was a person. We start there.
The Field
What you actually built and how you built it. Not the pitch version. The real one β pivots, improvised systems, and all.
The Fire
The challenges that forged your business thinking. The crucible moments that carry the most transferable insight for founders behind you.
The Lens
What you see now that you couldn't see before. Perspective earned through consequence β the kind you can't get from a course.
The Forward
Where this is going. The vision, the next chapter, and the signal you want to send to the ecosystem watching your space.
Who This Is For
We're looking for builders, the one actively navigating the landscape.
You're Deep In It Right Now
Early or growth-stage. Actively building. The journey is still happening β which means the insight is still fresh and the story is alive.
You Have Lessons Nobody Documented
Market insight discovered. A system built out of necessity. Customer patterns nobody in your industry has understood or published, insights that deserves a record.
You're Building With African Ambition
Not a foreign copycat. A solution emerging from this continent's specific realities and has something meaningful impact to the ecosystem.
Your Story Deserves A Stage
You are convinced your journey deserves to be heard by the right people: investors, partners, next-gen founders, and the market you're building for.
This Probably Isn't For You If...
- You want PR management β we document truth, not brand polish
- You're unwilling to speak honestly about failures or hard moments
- You haven't yet built or faced anything with transferable insight
What You Get
Designed to compound value and position your digital authority.
Full Podcast Episode
Produced and published on all major platforms. A definitive audio record, which you can send when someone asks "where can I hear your story?"
Written Field Notes Feature
Episodes are further reproduced as written long-form essays and analysis published on NRRTV β structured and searchable.
Narrative Clarity
The preparation process alone forces clarity most founders pay consultants for. You walk away knowing how to tell your story better than you did going in.
Xpress Digital Distribution
Social, newsletters, and ecosystem partnerships across Africa and beyond. Your story moves through channels already trusted by >7k+ audiences.
Ecosystem Archive Status
Part of the growing record of African founders story and knowledge β institutional documentation that outlasts any campaign or press mention.
Digital Authority Footprint
Six months from now, the Field Notes feature is working for you, building credibility signal for new relationship with partners, investors, .
Africa's Founder Story Is Being
Written Right Now.
There will come a time β sooner than most expect β when the narrative of African entrepreneurship will be formally archived. There will be documentaries, histories, case studies. The question isn't whether that documentation happens.
The question is who's in it, who controls it, and whose lessons shape the builders who come after you.
Right now, the stories being told are mostly exits β the unicorns, the headlines. But the real education lives in the middle: in the years of building before the headline, in the decisions that never got press, in the wisdom that only comes from surviving something difficult in a market that rarely forgives mistakes.
There are founders a year behind you who will make a costly mistake next month that you already made two years ago. Your story, properly documented, could save them that year. That is not a small thing.
4 Founders Per Quarter.
That's It.
Field Notes is a precision instrument, not a content machine. Each feature requires deep pre-session research, structured preparation, professional production, and a dedicated written feature. That level of care has a hard cap.
You are actively building β not retired from building, not planning to. You're in the middle of something real right now.
Your business has generated genuine learning β through customers, failure, or market feedback. You have something specific to say, not just something general.
You will be honest about what has been hard β not just willing to celebrate what worked. The ecosystem learns more from your honest account than your polished one.
Your story belongs in the African founder record β it has cultural context, consequence, and insight that is specifically, recognizably African in its conditions and demands.
Q3 2025 Β· 2 Spots Remaining Β· 2 Claimed
Episodes are hosted on Spotify and distributed across all major podcast platforms (Apple Podcasts, Google Podcasts, etc.).
Season one is audio-first, but all interviews are conducted via video call for better connection and engagement.
No β participation is free. This is about amplifying founder voices.
All sessions are virtual. We operate in GMT+1 (West Africa Standard Time).
Interviews are conducted via video call. Youβll receive a prep guide beforehand, and our team handles editing, publishing, and distribution.
Yes, edited content is available on request after release (or within one week after). Proper attribution is required when sharing.
Interviews typically last 30β60 minutes.
Come ready to share your authentic journey β the person behind the business, what you have built, the real process of building, the challenges, the lessons learned, and where youβre heading next.
Applications reviewed within 48 hrs Β· Q3 2025 Β· 2 spots remain Β· Waitlist opens for Q4 when full
P.S. β To be clear: this is not sponsored content. Not a media kit. Not something you can buy your way into. The only criterion for a Field Notes feature is that your story is worth telling β and that you are willing to tell it honestly.
If that's you, we want to talk. Apply before the last two Q3 spots are claimed. The Q4 waitlist is already forming.
β Xpress Digital Co. Β· NRRTV Field Notes Team